The aim of the study is to examine how and at what stage in the evolution of the cohesion policy rural areas have been incorporated, thus gaining space for empowerment. The role of the territorial instrument, CLLD, will also be considered. The research problem was verified through a review of literature and EU legislative documents as well as empirical material from two evaluation projects. It was found out that the extension of the cohesion policy to include the objective of territorial cohesion was of particular importance for rural areas. In the 2014–2020 financial perspective, due to the territorialisation of cohesion policy – previously perceived as mainly urban – rural areas were considered for participation. CLLD has been proven to strengthen the sense of empowerment of local communities.