The aim of the paper is to describe the material conditions of marginal gentrification in the specific context of the old part of the Nowa Huta district in Kraków. Nowa Huta was planned as an ideal city and is currently becoming an interesting and desirable place to live for new residents. The author focuses on the physical aspects of its gentrification and on the changes in the old part of the district, the local real estate market and the activities of residents-developers.